Monday, August 26, 2019
Analysis of American Eagle Outfitters Research Paper
Analysis of American Eagle Outfitters - Research Paper Example he companyââ¬â¢s auditor, the research will draw from the current financial statements for the year ending February 2013 in an attempt to identify the name of the audit firm, whether the audit firm issued a combined for separate reports, the type of audit opinion provided and the auditorââ¬â¢s view about internal control over fiscal reporting. AEO is a retailer company whose main business activity is clothing and accessories sold under its own private label brands. Its main products include footwear, apparel, personal care, accessories and lingerie, which is offered in a multi-brand targeting people in different ages. The American Eagle Outfitters most common brand targets both female and male aged 15 to 25 years. It most popular products are polo shirts, low-rise jeans, swimwear, graphic T-shirts, Henley shirts, briefs and boxers. The aerie lingerie brand targets females aged 15-21 years and it offers a variety of female wears including undergarments, dorm-wear, loungewear, sleepwear and active apparel. The company has experienced misfortunes while marketing its brands. For instance, failure of success by the Martin + Osa stand alone lifestyle concept brand led to its closure in 2006. It targeted women and men aged 28-40 years. Furthermore, its latest brand, 77 kids, which targeted children aged 2-10 years was also sold after experiencing after tax losses in 2012. American Eagle Outfitters has a worldwide presence in a number of international countries. The company has expanded to Canada, Puerto Rico, Egypt, Tokyo, Moscow, Dubai and Kuwait where it sells its clothing brands. With over nine hundred stores and 148 Aerie stand-alone stores, this clothing retailer is one of the largest in U.S having acquired revenues of $ 3.48 billions in FY 2013 (United States Securities And Exchange Commission-FY 2013). AEO is a public company; therefore, it is required by law to appoint an independent external auditor to audit its financial statements. This is also a requirement
Subscribe to:
Post Comments (Atom)
No comments:
Post a Comment
Note: Only a member of this blog may post a comment.